The banking world is in the middle of a transformation. Rising interest rates, inflation, regulatory requirements, increasing risks on the global market, and pressure for swift digitization…. Competition from fintechs, Google, Apple, Meta and Amazon is also increasing all the time. At the same time, customer expectations for a perfect omnichannel experience are increasing.
Customers expect products that are tailored to their life situation, while at the same time the urge for on-site advice is declining. The pandemic at the latest exposed the weaknesses of the offline-focused business model. There is no way around digitization: digitally lockable products and services as well as mobile apps for multibanking transactions are the new standard.