Two words that have a lot in common. Collecting opt-ins for the various marketing channels has become one of the main tasks for several years and the basic requirement for existing customer marketing.

• Direct statement about their data protection (DSGVO) compliance.
• Find out in real time which customer has given which opt-in on which channel
• Directly ready to go for the next marketing campaign – without surprises!

DATA QUALITY

A clean database is the cornerstone of your success.
Which customers may you address via which channel?

• Merge multiple data sources
• Check the data quality of your data sources
• Weaknesses or errors in your data become directly visible
• Get concrete recommendations for action to improve the data quality

KNOW YOUR CUSTOMER

Get a detailed big picture and insight about your customers’ needs to unlock additional revenue potential.

SMART SEGMENT

Analyze & segment your customers with a quick and easy self-service user interface at the touch of a button.

• Create target groups quickly and easily
• No IT resources required
• Customize sales for each customer group to increase revenue

Schedule and send campaigns automatically across all your channels.

• Easily configure campaigns with drag-and-drop ease
• No repetitive effort – once set up, campaigns run fully automatically
• Define completely individual goals that are automatically included in all reports

AI-BASIERTE MARKETING AUTOMATION

Automatic optimization of content via AI

Communicate on the right topic, with the right approach at the right time.

Trigger the right action at the right time through intelligent algorithms without much manual effort.

Even within a target group of a specific campaign, different customers have different needs. With Adtelligence, you can configure an optimization in four clicks that ensures the right targeting is directed to the right customer for a campaign.

Get the report with the key figures that are important for you at the push of a button. By constantly updating the data, it is possible to measure the direct success of your campaigns.

• Evaluate not only the click and open rates as a campaign goal, but also the actual goal, e.g. a transaction or a product purchase.
• Targets freely configurable by you
• Overview report for all campaigns as well as detailed report for each individual campaign
• Reports perfectly predefined for your business cases

SMART INTEGRATION

• Simply start with CSV export
  Adtelligence has developed a simple and secure concept that allows you to get started quickly and generate your first revenues
• Data import as well as export via API
  Integration via REST-API directly into your backend system as well as integration of output channels via standard interfaces
• Hosting on premise
  Use Adtelligence as an intelligent data layer and host it in your data center, integrated into your processes.
• Hosting in private cloud
  Use Adtelligence’s high-performance, high-security infrastructure and everything will be taken care of, from deployment to monitoring to security checks.
• Individual integration solutions
  Do you have special requirements due to specific data protection regulations? Feel free to contact us!

• From credit card transactions and their merchant category codes, Adtelligence automatically generates customer segments per product category.
• The MCC market standard has over 1000 categories, Adtelligence has merged them into 50 understandable & usable categories

• TOP categories and benchmarking
• Compare all categories and their transaction volume and revenue with each other

• Benchmark each target group against your average customer to see directly what characterizes a target group
• See which customers use the credit card for what purpose, e.g., just to book travel or withdraw money

• “Customers who bought here also buy there”
• Transactions are automatically categorized into meaningful merchant categories
• “Next Best Actions” are generated based on the spending behavior of customers
• Based on past data, similar customers are found and communication is automated

See at which merchants and in which categories the most sales take place. Adtelligence additionally categorizes all transactions for you into online & offline transactions and shows you differences in online and offline usage behavior.