HOW AN ONLINE BROKER ACHIEVES MORE DEALS THROUGH PERSONALIZED PRODUCT PAGES

Enormous potential through personalization of product pages with artificial intelligence.

The biggest lever of an increase in the closing of online securities accounts is the increase in the click-through rate on the product page and in the application process. Various informative, emotional or conclusion-oriented variants of the product page are played out fully automatically by the Adtelligence solution. The playout is optimized for the target groups defined by the customer as well as for first-time visitors and returnees and on device, keywords and marketing channel.